As winter settles in, snow days are a cherished tradition in many northern regions. But announcing them has become an opportunity for schools to showcase creativity and humor. From funny videos to catchy songs, school districts across the country are embracing the trend—and the internet is loving it.
One recent standout comes from Swartz Creek Community Schools in Michigan. Their snow day announcement has captured hearts and garnered over a million views on YouTube, proving that a bit of creativity goes a long way.
A Unique Snow Day Announcement
In the video, Superintendent Ben Mainka and Principal Jim Kitchen take center stage, dressed in their school team apparel, to address students and families. At first, the video begins on a serious note, with Superintendent Mainka acknowledging a national trend:
“I wanted to just do a quick video announcement. I know that one of the things that’s been happening—which is an epidemic across our country—is that superintendents and other administrators are coming up with ridiculous songs, playing music, putting sunglasses on, and making absolute fools of themselves trying to cancel school for a snow day, and it seems like we have…”
Before he can finish, a familiar piano melody interrupts him—the opening notes of the iconic song Hallelujah. The unexpected music leaves both Mainka and Kitchen looking momentarily perplexed, but Mainka soon finds himself singing along almost involuntarily: “I heard about a winter storm…”
A Musical Twist
Principal Kitchen quickly cuts him off: “Wait! Wait! Let me reiterate. We are not going to humiliate ourselves by singing a snow day song!”
The humorous exchange sets the tone for what’s to come. Despite Kitchen’s protests, the piano music continues to play. Mainka, unable to resist, dons a pair of sunglasses and carries on with his announcement—but now entirely in song. His impressive vocals surprise viewers as he sings a parody of Hallelujah, warning of the incoming snowstorm and encouraging families to stay safe.
Eventually, Kitchen joins in, sliding on his own sunglasses and harmonizing with Mainka. Together, they deliver a delightful musical performance with lyrics tailored to their announcement:
“It’s a snow day, a winter cold day. Stay home and just play. It’s a great family day.”
Amid the humor, the administrators slip in a responsible message:
“This winter storm will break real soon; please try not to sleep ’til noon. You really should be working for your parents.”
A Viral Hit
The video concludes with the duo urging everyone to stay safe and warm, and their comedic yet heartfelt performance has left viewers thoroughly entertained. From their harmonious vocals to their clever lyrics, Mainka and Kitchen have struck the perfect balance of fun and professionalism, showcasing their school district’s creativity and community spirit.
Why It Resonates
In an age where humor and relatability can go a long way, Swartz Creek Community Schools’ snow day announcement stands out as an example of how to connect with students and families in a meaningful way. The lighthearted yet polished approach underscores the importance of finding joy in unexpected moments—like a snowstorm that gives everyone an unexpected day off.
For the students, parents, and staff of Swartz Creek Community Schools, this video will undoubtedly be remembered as a highlight of the winter season. And for the rest of us? It’s a heartwarming reminder that even the coldest days can be brightened with a little creativity and humor.
