Businesses are dropping the term from their product labels because it’s falling out of favor with younger shoppers
Soda companies are adapting to changing consumer preferences, especially among younger demographics who are increasingly criticaI of diet culture and embrace body positivity. Brands like Canada Dry, 7Up and A&W are rebranding their “diet” drinks as “zero sugar” drinks in response to this trend. Greg Lyons, chief marketing officer at PepsiCo Beverages North America, acknowledges … Read more